Getting Started

Quantitative Data and Qualitative Data: Examples, Research, and Difference

The emphasis of qualitative and quantitative research methodologies differs: qualitative stresses meaning and comprehension, whereas quantitative emphasizes data study and factual data. Discover how they are used.

Usability Testing - 10 Reasons why you must use usability testing

Usability testing involves putting a product through its paces with real users to see how easy it is to use.

Conversion rate optimization & 13 ways to increase CRO

In this article, you will learn what conversion rate optimization is and how CRO helps in analyzing business website pages are converting your visitors into customers.

What is Psychographics Data - Types with Examples

You will learn what psychographics is, all the types and their examples. This psychographic data can help your business marketing in converting leads to your customers.

Psychological Triggers to boost your conversion rate

Increase the chance to 92% on conversion of your website visitor to customer with these 7 easy and proven psychological sales triggers.

18 Open-ended Questions for Surveys to ask your online customers

If you work in marketing, product, sales, or user research, asking the proper survey questions allows you to collect feedback to build better customer experiences and, eventually, improve conversions as well as sales.

What is CX (Customer experience) - with examples & Strategies

Understand the importance of customer experience in the website management and learn why it is important in website analytics.

What is a Heatmap? Why Heatmaps are so important to the Website Owners

Learn all the data on heatmaps, including why you need heatmaps in website analytics and all the types and select which you need for your website.

What is Website Tracking and 7 best website tracking tools

Web tracking is the process of collecting, storing, and sharing information about visitors’ activities, traffic, user clicks, and performance on a specific website.

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