The emphasis of qualitative and quantitative research methodologies differs: qualitative stresses meaning and comprehension, whereas quantitative emphasizes data study and factual data. Discover how they are used.
Usability testing involves putting a product through its paces with real users to see how easy it is to use.
In this article, you will learn what conversion rate optimization is and how CRO helps in analyzing business website pages are converting your visitors into customers.
You will learn what psychographics is, all the types and their examples. This psychographic data can help your business marketing in converting leads to your customers.
Increase the chance to 92% on conversion of your website visitor to customer with these 7 easy and proven psychological sales triggers.
If you work in marketing, product, sales, or user research, asking the proper survey questions allows you to collect feedback to build better customer experiences and, eventually, improve conversions as well as sales.
Understand the importance of customer experience in the website management and learn why it is important in website analytics.
Learn all the data on heatmaps, including why you need heatmaps in website analytics and all the types and select which you need for your website.
Web tracking is the process of collecting, storing, and sharing information about visitors’ activities, traffic, user clicks, and performance on a specific website.