Afra

Data Democratization: Principles And Challenges

Data democratization is more than just accessible data. It is when you make data accessible to your stakeholders and employees while educating them on how to use it.

Session Replay And How To Use Them

Session replays recreate events and activities to give a video-type representation of your visitors' interaction with your site. know why you need session replay & session replay can be used

E-Commerce Conversion Funnel Optimization

An ecommerce conversion funnel shows how leads interact with your brand online to grow brand awareness and analyze where you might lose customers.

Behavioral Analytics: A Complete Guide

Behavioral analytics provides insight into user's actions, responses and decisions typically considering digital purchases.

8 Best Alternatives To Adobe Analytics in 2024

Adobe Analytics has left most users frustrated with its complexity. Although it might be leading in terms of features and usability, it might not be the right fit for some organizations.

What is Click Tracking and Why You Need to Track Clicks

Basically click tracking is a tool used to track clicks and taps on your website. So, when people visit your website and click on there, your click tracking tool records and documents these clicks.

Tech Stack And What Goes Into It

The tech stack provides your product team with all the tools they need to build a foolproof product that meets all your customer's needs, resulting in success.

The Right Product Metrics To Optimize Your Product

Product metrics is data on what kind interactions customers have with your product or website. It also shows how these interactions impact your digital presence and business.

Proven Strategies To Top Your Customer Retention Game

What keeps customers coming back for your product? Is it the features you provide?

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